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In the digital age, even the smallest business can reach clients around the world. If you’re in e-commerce, packing and shipping boxes will be part of your regular operations. To help you get started, here are a few ways to boost brand awareness and remain cost-efficient as you ship packages to customers.

A Guide to Packing & Shipping Packages for E-Commerce

1. Create Branded Shipping Materials

Every aspect of an order a client receives represents your business and its values. For that reason, all packing materials serve as marketing opportunities.

Put your company's best face forward by choosing high-quality, durable shipping boxes and placing custom labels on them. You can also use your company’s colors for any packing materials inside.

2. Determine the Correct Weight

shipping boxesShipping costs add up quickly, especially for companies that sell large or heavy items. As such, you need to have an accurate price estimate before shipping.

Combine the weight of both the product and the packaging to determine the shipping weight, then calculate the price range based on your shipping method and carrier. Most companies pass these costs onto the buyer or factor them into product prices. 

3. Use a Distribution Center

If you're short on space, pass off the hassle of shipping to a distribution center. These warehouses not only store your merchandise, but also fulfill and ship orders as they're placed. This is particularly helpful when dealing with odd-shaped items, including furniture, because it saves space at your facility. Additionally, there's an opportunity to save money as the warehouse has access to wholesale prices for packing supplies. 


Set your business up for success with dependable packing and shipping services from Packaging Center Inc. in High Point, NC. Since 1989, they’ve offered personalized solutions for the needs of businesses across the Triad Area, including Greensboro, Thomasville, and Archdale. From shipping boxes and supplies to warehouse storage and distribution, they offer a range of services and products to help your business thrive. Learn more about their distribution services online, and call (336) 885-2747 to discuss your needs.

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