Promotional items like banners get the attention of potential and returning customers. With big, bright colors and bold letters, you can promote your message to a wide audience and create more awareness about your services or products. If you’re looking for ways to use these types of marketing materials, here are a few ideas for placing them throughout your location and beyond.

When & How to Use Business Banners

1. Advertising New Products

If you’re launching a brand new product, what better way to promote it than with a huge sign? A new item usually means more sales and potentially new customers, so take your marketing strategy to the next level by placing banners around your store to catch the attention of anyone who comes in.

2. Announcing Upcoming Sales

A sale is worth talking about! Whether it’s a Black Friday blowout or a weekly 15% off deal, you’ll want to make sure to inform as many customers as possible to pique their interest. On the days leading up to the sale, place your banner at the front of your location or on your storefront to catch the eye of passersby. 

3. Bringing to Trade Shows & Events

A promotional item will get your name out there. With big crowds and tons of potential clients and partners, trade shows and other corporate events bring many new eyes to your business. Make sure to incorporate a call to action on your banner, like a phone number to call or website to visit, so the audience remembers you and reaches out to you in the coming days.

4. At Partner Locations

If your business has some partner or affiliate locations, make the most of them by placing promotional items there. This strategic marketing strategy may get your business new clientele. Be sure your friend or partner agrees to host your sign, and that they know what to say if a customer asks about you.

 

Great Originals in Anchorage, AK, is your one-stop-shop for promotional items, including banners. Since 1987, this family-owned company has been providing businesses in the area with beautifully printed materials like brochures, postcards, and business cards. They ship to most locations across the U.S. and all over the globe. If you need promotional materials for an upcoming event, browse through their website to see the products they offer, or call (907) 561-8922 to speak with a friendly team member.