An outdoor sign is essential for most businesses as it lets customers know of their exact location. Without a visible one, they can quickly lose these potential clients to nearby competitors. Regular sign maintenance can fix this problem, but some owners opt to skip out on this task. Here’s why you shouldn’t.

Why Prioritize Sign Maintenance?

Unless you leave your business late at night, you might not notice for days, weeks, or even months that your sign has a malfunction. If it is barely illuminating, it’s not going to attract many customers—and if only some of the letters are out, it may appear unprofessional.

Usually, people come to realize the problem a few weeks after Daylight Saving Time (DST) ends in the fall. During this time, clocks are moved backward an hour to make the most of the available sunlight—with a focus on the morning commute. With darkness descending sooner, the need for quality signage not only increases but any issues are more easily spotted by those leaving work for the day. 

How Sign Maintenance Works

Schedule sign maintenance as part of regular upkeep whenever the time change is announced. This service will keep your signage in excellent shape, prolong its life span, and help you avoid costly repairs. To start, the experts will assess your exterior signs for damage like cracks, peeling, tears, or loose parts. They will also thoroughly clean every nook and cranny, dismantling the signage to inspect for other issues inside. After removing dust and debris, they’ll wash some of the components to get rid of stubborn grime. If your sign needs repainting, they will apply a fresh coat as well. They may sometimes replace the panels, especially ones that are discolored, broken, or nearly failing.

Service companies have a licensed electrician on board to fix the connections and lighting of the signage. They will ensure that there is no standing water, dirt, or debris around the signs, which may cause short-circuiting. They’ll replace any burned out or dimming bulbs to keep the sign well-lit and visible.  

In need of sign maintenance? Talk to the experts at Hightech Signs in Texarkana, TX. Also serving Arkansas, Louisiana, and Oklahoma, this sign company has produced custom business signs and electronic message centers for nearly three decades. They also offer sign installations, maintenance, and repairs. Learn more about how they can help by visiting their website. Call (903) 838-8999 today to make an appointment.