If you are like many mobile food truck owners, winter is your downtime, but that doesn’t mean there is nothing to do. Spring will be here much quicker than you realize, and if you want it to be a success, better start preparing now. Begin implementing the following tips to ensure your business starts the season with a bang.
3 Mobile Food Truck Tips to Prepare for Spring Success
1. Look Over Last Year’s Numbers
Hopefully, you kept track of last spring’s sales numbers because having them handy will help to prepare for the upcoming season. You can see which items were popular and might make good additions to your new menu. However, also check inventory orders to determine how frequently you had to reorder ingredients. Knowing this will allow you to tweak recipes or menu options to be more inclusive of foods that don’t get wasted or run up your budget.
2. Make the Menu
Once you know which dishes attract people to your food truck, it will make creating your menu a lot easier. Bringing back some old favorites will ensure past customers return. Replace or tweak the less popular items to make your listed selection more intriguing. Give every dish a detailed description so patrons can make quick decisions while waiting in line.
3. Get More Active on Social Media
If you were closed for the winter, now is the time to let customers know you’ll soon be back in business. Start posting more frequently, and when tweaking menu selections, give customers a sneak peek of what’s to come. You can also use social media as an additional resource to learn which items patrons prefer and to offer special spring deals to lure old and new patrons to your food truck during its opening day or week.
Part of your spring preparation should be to inspect your mobile food truck for any necessary upgrades. When you need new kitchen equipment or an improved design, contact the professionals at Shanghai Mobile Kitchen Solutions. Since 1979, this family owned and operated business has provided custom kitchen and mobile truck solutions. They are based in Brooklyn, NY, but also serve Philadelphia, Boston, New Jersey, Maryland, and North Carolina. Call them today at (800) 253-4815 to begin discussing your food truck design needs, and visit their website to view their portfolio.