One of the most cost-effective ways to increase brand awareness and promote your business is with a banner sign. However, improper placement of these features can reduce their effectiveness. To ensure you get the most from your investment, consider the tips below to properly place your banner.

Top 3 Places to Consider Placing a Banner Sign

1. Windows

Placing a business sign in your office or retail window allows you to express your message to passersby outside. With this option, you can pick from a much greater variety of design and material choices, because you won’t have to worry about weather damaging your sign. Additionally, interior lights can help illuminate the message at night or on cloudy days, ensuring that passersby can always read your message.

2. Outside

To take it a step further, consider hanging a sign permanently outside your business. You can choose to place the banner closer to the street, where drivers are more likely to see it so your message will reach a larger audience than it would in the window. However, you’ll need to make sure the sign is durable to resist the weather and large enough that the message can be understood from the road.

3. Indoor Stands

If you want to encourage customers inside to move further in, consider using indoor stands. You can place multiple stands or vertical banners around the business. Consider using locations like the front doorway or the center of your lobby to ensure everyone who enters the building will see it.

 

If you need a new banner sign for your business, reach out to the experts at Hightech Signs. Located in Texarkana, TX, these professionals offer more than 26 years of experience in designing and installing custom signs. They’re even equipped to help you install electric signs or remove them for repairs or replacement. To learn more about this sign company, visit their website or call (903) 838-8999 with any questions.