The grand opening of your business is an exciting milestone. As you prepare to open your doors to the public, you’ll want to promote the event with some fanfare to ensure a great turnout. Bring your business the attention it deserves with a few of these promotional ideas incorporating various printing services.

How to Promote Your Business’s Grand Opening

1. Create Colorful Signage

Drawing attention to your doors begins with some strategic advertising. Vibrant banners and signs that announce your grand opening are effective in turning heads. Hang a banner over your doors so that people can identify you when they’re driving or walking past. 

2. Send Out Mailers

Direct mailers provide the recipient with an incentive. In addition to your grand opening announcement, consider including a coupon code for the customer’s first purchase. Be creative in what you offer; think about what your prospective audience values most and advertise that clearly.

3. Give Away Merchandise

Grand openings can be fun-filled events complete with gifts. Make it worth your clients’ time by hosting a giveaway. Give out promotional bags full of treats emblazoned with your logo. Have your printing service create business cards and tuck a couple into each bag you pass out. 

4. Focus on Longevity

Promotional materials that offer a bit of longevity are ideal. Think about items people are likely to use continuously, like pens and magnets. Use materials produced by your printing service as a guide; ensure your logo and contact information is on each object. Pass these items out during your grand opening to establish more long-term interest in your company and services.
 

Business owners throughout Manhattan trust the professionals at Bestype Imaging for reliable printing services. The company offers a variety of solutions for your grand opening needs, from banner to poster printing. They can also print business cards to help you promote your brand effectively. Visit the website for information, or call (212) 966-6886 to speak with a representative.