Having well-placed signs around town is an excellent marketing tool for new real estate agents, as the signage’s information will direct house hunters to your listings. This will help you build connections and grow your client base. Use this guide to ensure your real estate signs are getting the attention you want.

3 Tips to Creating Effective Real Estate Signs

1. Keep It Readable

When passersby see your real estate signs posted on lawns and high-traffic areas, they’ll want to contact you for tours, listing prices, and additional information. As a result, you should ensure your name, phone number, and website are easy to read from a distance. Don’t use overly-stylized fonts, like calligraphy with drop shadows, and small sizes. Calibri, Arial, and Helvetica are examples of fonts that will be easy to read.

2. Include a Logo

If your real estate company has a logo, incorporate it into the sign’s design. Seeing the graphic will help people connect the business with your name, giving you instant credibility. Repeat the logo on custom labels and business collateral to further reinforce brand recognition.

3. Add a Picture

A photo of yourself will help balance the text so that readers won’t feel overwhelmed by a lot of words and information. Putting an image on the sign will also help you build a connection with potential clients, as they’ll have a friendly face to associate the home with. Invest in a headshot so that you can add a photo that conveys professionalism and approachability.

If you want to create eye-catching, informative real estate signs, contact the team at Honolulu Sign Company on Oahu, HI. These professionals have over 75 years of experience, and they use state-of-the-art printers to ensure high-quality results. For more information about their services, visit the website or call (808) 847-4047.