Promotional products, such as custom T-shirts, hats, patches, flags, and banners, are helpful for getting your brand name out to the community and generating interest in your services. When you order the items for your company, you may wonder whether you should have them embroidered or screen printed. Use the following guide to learn more about embroidery and screen printing to find out which you should choose. 

Embroidery

Embroidery is the art of stitching logos and designs onto fabrics with a needle and thread. These designs may be hand-stitched or mapped using computerized technology. Either way, embroidered promotional items have a handmade look that works especially well with formal apparel, such as polo shirts and uniforms, since it makes garments look more clean-cut and professional. 

Knit hats, baseball caps, patches, and outerwear also lend themselves well to embroidery since the latter is durable and holds up to heat and moisture. Since embroidery uses a tight stitching technique, it may cause lightweight fabrics to pucker, which is why printing companies recommend screen printing for items like T-shirts and jerseys. 

Screen Printing 

Screen printing involves cutting a stencil of your design and then printing it to fabrics and other surfaces by pressing the ink through a fine mesh screen. To achieve a clean result, printing companies use separate screens for each color to prevent bleeding.

Screen printing is ideal for larger designs since it is more cost-effective to print them with ink than thread and takes a fraction of the time. Use screen printing for T-shirts, hoodies, koozies, and other items you plan to use for promotional giveaways, fundraisers, and community outreach events. 

When you need attractive screen printing or embroidery for your company’s promotional products, get in touch with The Monogram Company. They provide monogramming, screen printing, and embroidery for custom T-shirts, jerseys, uniforms, patches, hats, flags, and banners to clients throughout La Crosse, WI. Call (800) 784-9647 to get started on a design, and visit the website to learn more about how they can customize apparel and products for your needs.