Although technology has changed the business world dramatically, many conventional practices still remain the same. For example, while personal websites and portfolios have their places, there’s nothing that can quite fill in for a business card. Here are three reasons this simple touch is still so relevant.

Why Should You Invest in Business Cards?

1. Create a Real Impression

There are countless opportunities to design eye-catching marketing materials that are as aesthetically pleasing as they are informational. That’s the key for any savvy person who wants their business card to serve as a genuine calling card. Designing one that truly reflects what you do and what your company stands for can be enormously compelling, whether you’re meeting someone else in your industry or chatting with a newfound friend. Graphic design companies can work closely with you to create cards that tell your story in sleek, compact form.

2. Be a Genuine Networker

You can’t claim that you’ve networked with someone if you haven’t exchanged contact information properly. It’s easy enough to type in a phone number quickly, but exchanging business cards is a more professional way of making a connection. There’s a certain finesse involved that can’t be replaced by anything else, from that initial handshake and the elevator pitch to the parting words. Handing over a card, along with a promise to speak soon or connect via email or phone, holds far more hope for a future connection.

3. Set the Right Tone

If you’ve ever asked for a business card only to come up empty-handed, you may feel slightly deflated at the end of the encounter. Being unprepared feels decidedly unprofessional, even if you can share your website and phone number with the person. Business cards allow you to hand over something tangible, which shows you’ve put real effort into marketing your business and putting yourself out there. It’s a sign that you’re trustworthy and authoritative, and it can make all the difference when you’re engaging with connections in your field.

If you’re ready to create high-quality business cards that’ll take your marketing efforts to the next level, turn to the team at DTM Signs and Truck Wraps in Brooklyn, NY. They can assist you with everything you need to shine your company in a new light. Visit their website to find out more about their services, apply for financing online, or call (347) 312-5488 to arrange a consultation.