Whether you own a small sandwich shop or a towering five-star hotel, distributing custom T-shirts among your employees is a wise investment. Providing workers with quality apparel depicting the company’s name, logo, and slogan will further the success of your business in the following ways.

3 Reasons to Outfit Employees in Company T-Shirts

1. Establish Brand Identity

Whatever your brand identity may be, you can illustrate it on a T-shirt. Having employees wear these shirts both on and off the clock will let current and potential customers know what matters most to your company, establishing credibility and building trust.

2. Expand Market Reach

Giving workers custom T-shirts to wear when they're off duty will allow you to reach potential customers who aren’t accessible through traditional marketing methods. Whether they're at the beach, bar, or doctor’s office, your employees will be promoting your brand as long as they’re wearing the apparel.

Typically, a company must come in contact with a consumer at least seven times during 18 months before they make a purchase. Having workers wear your shirts around the community will quicken this process.

3. Promote Unity

By donning the same custom T-shirts, your workers will be reminded that they're part of a team. This will foster a deep sense of unity, which will allow your company to harness the power of synergy. Your employees won’t want to let their team down, so they’ll optimize their performance and do their part to achieve the company’s goals.

If you want to create custom T-shirts for your employees, turn to Plan B Printing on Oahu, HI. This screen printing company has over 15 years of experience producing beautiful designs that will withstand years of wearing and washing. Explore their services online, or call (808) 725-2955 to discuss your shirt idea with a designer.