When greeting cards come to mind, you probably imagine exchanging them between friends and family. However, they are unique, valuable tools that can help businesses as well. Below are a few reasons why you should send out greeting cards if you own a business.

Why Businesses Should Send Greeting Cards

1. Show Customers They Matter

With a personalized card, you send a strong message to customers that you value them. Many companies would not spend the time or money on such a gesture. By doing so, you set yourself apart from the pack, giving your business a unique, personal feeling. You can also build a stronger relationship with customers and clients this way.

2. Include Gentle Marketing

The holidays are one of the most critical times of the year for making purchases. While consumers may get bombarded with ads, a greeting card goes to the home and is a more intimate message. After you wish them well for the season, include a soft reminder about sales or opportunities. You will likely receive strong consideration. 

3. Capitalize on a Happy Time

Marketing is about creating a positive association between a business or brand and the customer. Since holidays and after the new year has many pleasant emotions, family, and new slates, a greeting card makes your business a part of that feeling. Consequently, they form a positive association in the future.

If you’re planning to create greeting cards for your clients, contact the trusted printers at NuImaging Professional in Covington, KY. The digital printing specialists can take any design and turn it into a beautiful card. They also have advanced machinery for printing with high gloss and impressive aesthetics. To discuss an upcoming order, call (859) 261-7427. Learn more about the card and custom photo printing company by visiting their website.