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How can you build employee loyalty, reward your team, and boost your company’s public profile? By hosting an unforgettable corporate event. If you put together a party that’s fun, organized, and well-attended, you’ll reap the benefits of a motivated staff and low attrition rate, and you could even attract some flattering press coverage. Here’s how to plan a corporate event that everyone will enjoy. 

How to Host a Corporate Event That’s Actually Fun

1. Create a Unifying Theme 

You can incorporate the theme into the venue decorations, like colored lighting, table dressing, streamers, and balloons—but don’t stop there. Invite the guests to wear themed attire to make the experience truly immersive. A theme gives everyone something to talk about before the event and builds anticipation.

2. Greet Each Guest Personally 

Set up a welcoming committee to greet every guest personally and distribute name tags. Ask guests to fill out a fun questionnaire ahead of time and then print their responses beneath their name. For example, guests can say their favorite color, TV show, and food—anything that seems like a good conversation starter and will encourage people to mingle.

3. Host Games 

Everyone gets a jolt of adrenaline during a competition. Host games throughout the night to keep people entertained and moving around. If guests filled out a questionnaire before the event, incorporate those details into the game. For example, you can create teams based on common hobbies. 

4. Distribute Branded Favors

corporate eventPeople love swag. Give out branded gifts during the party, such as a deck of cards or engraved cocktail glass. Include details about the event on the merchandise, and try to relate the product to your business or party theme. 

5. Run a Social Media Campaign

Create a branded hashtag and encourage guests to tag pictures throughout the night. This will increase your brand’s visibility online and add a fun, collaborative element to sharing and networking. 

6. Announce a Raffle or Prize

Announcing a raffle or prize can encourage people to attend your event and stay until the very end. Make sure people know in advance what items will be available as prizes. You can source these items from your own product line, solicit donations, or purchase wholesale. If there’s a charity or cause you’re passionate about in your community, set up a silent auction or raffle and donate the proceeds.

 

If you’re looking for a venue to host your corporate event in the Columbus, OH, area, check out the Makoy Center in Hilliard. Located near the scenic Old Hilliard Parks, the Makoy Center can host between 30 and 500 guests. They provide on-site catering and bartenders in addition to projectors, comfortable seating, card tables, and a spacious stage. To learn more about hosting a corporate event that guests will remember, visit their website or call (614) 777-1211 to speak with a coordinator today.

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