When it comes to selling property, owners often assume that they should wait until the weather warms. After all, potential buyers are unlikely to brave the elements just to attend a showing. When it comes to enhancing the home’s curb appeal, lush green grass is considerably easier to work with than dirty, gray slush. In reality, though, it’s entirely possible to sell a house during the winter months—and it may even result in a higher sale price. 

Why Selling Your Home in Winter Is a Good Idea 

1. Less Competition 

Since most sellers are inclined to wait until the spring and summer to list their properties, putting yours on the market during the winter months will mean less competition. Because you’ll be up against fewer sellers, you may be able to close faster. When buyers have limited options, they’re more flexible. That means, even if your home doesn't meet all their criteria, they may still want to make an offer. 

2. More Motivated Buyers

People who are looking at properties during the winter months tend to be fairly motivated. Generally speaking, there’s a reason why they started the hunt before the weather warmed. Their company might be relocating them at the start of the year, for example, or they might want to move into a larger place before a baby is born. Regardless of their particular reasoning, more motivated buyers usually means fewer dead ends and faster overall closings. 

3. More Impressive Showings

Showing a home during the colder months allows you to demonstrate its winter-readiness. This includes both functional features like a zoned heating system and cosmetic features like a fireplace. Your real estate agent can help you stage the home, so it’s as cozy and inviting as possible, thereby encouraging prospective buyers to stay a while and actually envision themselves living there. 

When it comes to selling property any time of year, nobody works harder than Ryan Hutchinson at Coldwell Banker Gundaker. Based in Lake St. Louis, MO, this knowledgeable agent is proud to serve both buyers and sellers throughout Lincoln, St. Charles, St. Louis, and Warren counties. When you turn to her for help selling your home, she’ll stage, advertise, and show it on your behalf. To learn more about her professional expertise, visit her website. To put your home on the market, call (314) 566-6903.