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A Guide to Food Truck Menu Design November 19, 2019

Williamsburg, Brooklyn
A Guide to Food Truck Menu Design , Brooklyn, New York

If you own or manage a mobile food truck, you might want some assistance with designing the menu. The presentation of your food items can have a powerful effect when it comes to attracting patrons to your eatery and making more money. Here are a few tips for designing a menu for your food truck. 

4 Menu Design Tips for Mobile Food Trucks

1. Emphasize the Food

mobile food truckMany mobile food truck owners emphasize the price rather than the food itself. Since dollar signs tend to distract from the food, leave them out of your price listings. Try not to line prices up in columns, as this makes them easier to see and turns the focus away from the food. Instead, group foods together in same price brackets, and organize them that way. 

2. Use the Upper Right-Hand Corner

The eye tends to naturally gravitate to the upper right-hand corners of menus. This makes it an especially ideal space to include important information, such as daily specials or signature dishes, since it is the first place people will look. 

3. Be Descriptive 

Use descriptive language to describe the items on your mobile food truck menu. Include plenty of adjectives and colorful terminology to make your offerings feel uniquely mouthwatering to patrons. At the same time, keep the descriptions brief so that your menu is not too wordy. 

4. Include Seasonal Options

Seasonal menu items can help sustain interest in your food year-round. Create different specials for spring, summer, fall, and winter that include fresh ingredients and will get your customers into the spirit of the season.


When you’re ready to open your own mobile food truck, allow Shanghai Mobile Kitchen Solutions to assist you. They offer stainless steel cookware, custom kitchens, and food truck design to clients throughout Brooklyn, NY. Call (800) 253-4815 to request an estimate. Visit them online to learn more about their design and repair services. 

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