Even in the age of digital media, print posters still have plenty of marketing power. When you need to promote a product or service, hanging posters in public places has the potential to increase your company’s visibility and attract more clients. Below, you’ll find a handful of helpful tips about how to market with custom posters.

4 Tips for Marketing With Custom Posters

1. Use Text & Images Strategically 

One of the reasons why posters are so effective for marketing is because of their size. Use text and images that people will see from a distance and immediately understand. Attention-grabbing colors, fonts, slogans, and artwork are also helpful for getting your message across to the public.  

2. Go for Clean Design

Along with accurately reflecting the aesthetics and mission of your company, custom posters should be nice to look at. Go for a clean design that isn’t too cluttered or busy. It helps to work with a graphic designer to ensure that your posters look organized and clear.  

3. Keep It Simple & Actionable

For custom posters, pare the information down to the essentials. Use actionable language that will motivate your target audience toward your intended goals. Words such as “buy,” “call,” and “go” tend to be helpful for encouraging potential clients to seek out your products or services. 

4. Hire a Professional Printing Service

Professional printing companies make the process of putting together custom posters quick and easy. They’ll ensure that your design is clean and error-free, while also printing it on high-quality paper and in colors that are rich and vibrant. 

When you’re ready to boost your business, get in touch with Image Square Print & Graphics for custom poster printing. They provide design services along with poster, banner, flyer, and photo printing to clients throughout Santa Monica, CA. Call (310) 586-2333 to get started on a design and request an estimate. Visit them online to learn more about how they can help you promote your company.