Mobile food trucks have made waves in 2019 and will continue to do so in 2020. With an abundance of different trucks catering to food lovers, knowing the industry trends will help you run a successful food truck business. If you’re looking for a better understanding of what’s happening in the industry, here’s what you need to know.
3 Mobile Food Truck Trends
1. Big Names Entering the Market
The rapid rise of the gourmet food truck trend began in 2008 with the famous Kogi BBQ Taco Truck® by chef Roy Choi. The rise of food truck culture can be credited to this Los Angeles-based establishment, which profited $2 million in sales after its first year of operation. Now, gourmet chefs and national food brands are starting their line of food trucks to experiment with new food items. The rise of food trucks isn't stopping, with a 2018 report of The Future of Mobile Food in America by Off the Grid® projecting a 20% growth of food trucks by the end of 2019.
2. Fostering Community
Mobile food trucks are bringing communities together. Since they provide a casual dining experience, it’s easier for people—from a variety of backgrounds—to gather and enjoy good food in the neighborhood. A family can individually choose what foods suit their tastes and join together to share a meal. The presence of food trucks also increases the demand for cultural diversity, oftentimes with different vendors serving cuisines from different parts of the world. According to Forbes, Off the Grid CEO Matt Cohen says of the 300 food truck vendors he works with, 30% are immigrant-owned. The food truck phenomenon is an opportunity to cater to food lovers and the different cultures in your city.
3. Cashless Payments
When food trucks were rare, they were often cash-only businesses. However, with advanced payment technologies readily available and customers carrying less cash these days, it's important to offer digital check-out methods. According to WorldPay's 2018 Global Payments Report, mobile payments will be the second-highest payment method after debit cards by 2022. Also, with the limited space you have in a food truck, opting for digital software will open up room for cooking-related items.
If you're looking to start a mobile food truck business of your own, Shanghai Mobile Kitchen Solutions is your source for custom food trucks. Based in New York and servicing Philadelphia, Boston, New Jersey, Maryland, and North Carolina, they offer the finest selection of kitchenware, mobile food carts, and trucks for any type of commercial cooking. With over 25 years of experience, their experts will get you started on your mobile restaurant. Visit their website to learn more about their services, or call (800) 253-4815 to speak with a team member today.