Signs are a simple yet effective way to advertise a business. When it comes to the one hanging directly over your business, LED signs are a fantastic investment. It’s one of the best ways to let potential customers know who you are and whether you’re open for business. Any company without a commercial sign out front might actually turn clients away. Below, learn the benefits of having the right business sign for your company. 

Benefits of Illuminated Business Signs

1. Raised Visibility

Having any type of sign out front is a smart idea, but one that isn’t illuminated is half as effective due to it only being visible half of the day. Getting a custom sign that lights up ensures that passersby will know what your company is regardless of the time.

2. Customized Approach 

If you’re working with the right sign shop, you’ll also have complete control over the design and feel of your new sign. Not only can you play with the shape and color of the sign, but many are actually programmable so you can change up the messaging on a regular basis. Whether it’s designed to display a certain special or celebrate a holiday, illuminated signs give you many more options.

3. Higher Affordability

When compared to other types of advertising mediums, a business sign is one of the most economical options. They typically cost less than putting up billboards around town. Unlike television or radio ads, which are typically ignored by changing the channel, a sign is constantly making people aware of your presence.

4. Easier Maintenance

Another great benefit is that once the sign is up, you won’t have to think about it. The best signs are designed with resilient materials that can withstand just about any type of weather. With light bulbs that last up to 50,000 hours, sign repairs won’t be a concern.

5. Elevated Branding

Company vehicles, your workforce, and the building itself are all aspects of the company that become a reflection on the business itself. Putting a high quality illuminated sign to highlight your business reflects positively on the company’s overall brand and can help boost awareness and business.

 

If you’re in the market for illuminated signs to make your business stand out from the competition, contact the experts at The Sign Man in North Myrtle Beach, SC. For over 35 years, this company has been owned and operated by an award-winning national artist. He has the experience and tools needed to craft a custom sign that perfectly reflects your company’s values and helps to bring in new customers. Get started by calling (843) 272-380.