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If you want to get top dollar when you’re selling a business, start by examining the physical and fiscal soundness of your enterprise. A healthy company will likely sell at a higher price. The following steps below can help boost value and increase the odds of attracting strategic buyers to your business for sale.

3 Steps for Increasing Value Before Selling a Business

1. Present a Fresh and Clean Environment

selling a businessClean your office, store, or facility from top to bottom — organize storage areas, get rid of clutter, and apply a fresh coat of paint. Your business will have renewed visual appeal, increasing its value in the eyes of people looking at businesses for sale. A good first impression encourages your potential buyers to look closer at what your enterprise offers.    

2. Expand Your Customer or Client Base

High and steady revenue is a plus, but whether or not it comes from diverse sources makes a difference when selling a business. For example, if 35% of your business depends on purchases by one customer, consider what would happen if that account ends. Strategic buyers see that as a risk that they might not want to take. Investing in marketing with the goal of expanding your client or customer base maximizes profitability, increases value, and gives prospective buyers a higher level of comfort.   

3.  Invest in Your Employees

Strategic buyers look for a skilled and stable workforce. Experienced, effective, and satisfied long-term employees add value to your company. Giving workers the training and support they need and including perks such as profit-related bonus plans and equity ownership encourages them to stay after the business is sold.

 

If you’re interested in buying or selling a business in the near future, the professionals at Zoellner Gartner & Company will guide you to a successful sale or acquisition. Since the company was founded in 1988, they have helped buyers and sellers throughout Southwestern Ohio, Northern Kentucky, and across the United States to accomplish their dream of running a company. Call (513) 852-2400 to speak with an advisor or visit them online.

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