The decision to use a Mac^® or PC for graphic design used to be simple. Digital typography and Adobe Photoshop^®—two essential programs for graphic designers—were created for Apple^® products.  Despite the fact that PCs have been making advancements in this area, Apple products are still the better choice.

3 Reasons to Choose Apple Products as a Graphic Designer

1. Integrated Workflow

Apple has made file transfers easy with features like AirDrop^®. The ability to transfer files, graphics, and photos between devices is a distinct advantage for designers on the go. Not only can they quickly swipe information from their home computer to their iPad^® as they run out the door to work, but when they get there, they can transfer the same information to a fellow partner’s computer—without emails or dealing with the cloud. This transference of information is quite beneficial and something that PCs still do not offer.

2. Cross-Platform Applications

Motion graphic design involves video playback, and Apple products offer Motion^® and Final Cut Pro^® to allow the editing of videos. Although PCs have software programs that designers can purchase, Apple applications come standard and are updated regularly to maximize efficiency.  

3. User Experience

As a general rule, a person raised on an Apple or a PC will stay loyal to their computer. However, Mac computers are known to have fewer viruses. When accommodating designs for clients, it’s a good idea to have a second layer of protection, and the iOS offers that. Apple designs its products with the future in mind, so they only require a software upgrade to take advantage of new features, while PCs may need a hardware upgrade.

If you are experiencing a problem with one of your Apple products, the team at Experimax Middleton can help. Located in Essex County, MA, they serve customers from the Greater Boston area. Their trained experts can help with everything from restoring corrupt hard drives to repairing broken screens. Learn more about their products by visiting them online, or call (978) 304-0134 to speak with a representative. Visit the store across from Richardson’s Ice Cream at 149 South Main Street, Suite M, in Middleton.