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If you own or operate a business, holding meetings and luncheons with potential new clients is an important part of helping your enterprise grow. By getting booklets professionally printed and making other preparations ahead of time, you’ll be ready to wow your audience with a great presentation. Here are a few tips to help you prepare for a presentation that will wow prospective customers.

How to Impress Potential Clients at a Business Presentation

1. Straighten Up Your Space

You don’t get a second chance to make a first impression, so if you’re hosting the meeting in your own office or boardroom, take some time to make your space look its best. Minimize clutter, vacuum the carpet, dust the furniture, and empty the trash cans. Think about how many people will be attending the presentation, and make enough room so you’ll have ample comfortable seating for everyone. 

2. Create Presentation Booklets

bookletsTo showcase your previous work, have a commercial printing company create booklets you can give to each potential client. Spiral-bound booklets work best because the pages can lie flat without any tricky maneuvering, and it will be easy for the reader to turn the pages. If you’re serving lunch or snacks at your meeting, choose laminated covers for your booklets so they’ll be easy to wipe off in case any food residue gets on them.

3. Practice Ahead of Time

The more you prepare, the more confident you’ll feel during the meeting, so give yourself plenty of time to practice your presentation thoroughly before the big day. Keep it short and concise, focus on the most important points, and avoid going off on tangents that could distract or bore your audience. Before the day of the presentation, make sure you have business cards to hand out to every potential client so they know how to contact you when they’re ready to hire you. 



Jones Printing Co Inc in Sanford, NC, has been offering quality printing services since 1885. Whether you need spiral-bound booklets for a presentation, custom banners and flyers to promote an event, or blueprints for a construction project, their team can provide you with high-quality printed materials that are sure to impress. Call (919) 774-9442 today to discuss your printing needs or visit their website to learn more about their services.

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