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Businesses want as many customers to notice them as possible—so they put up custom signs, drawing peoples’ gazes from the street. But what happens once the potential client is inside the building—wanting directions to the changing room or restroom? How does the person seeking out one company in a commercial building full of tenants find the CPA or architectural firm they are looking for? Usually, there are signs for this too—most subject to specific regulations set forth by the Americans with Disabilities Association (ADA) to make sure they are comprehensible to as many people as possible. The guide below looks closer at the need for these rules and how your business can follow them.

What Signs Must Comply?

Custom signs that are used solely for advertising—such as those identifying a sale—do not need to follow these guidelines. However, those used for identification do—including those marking off employee-only areas or instructing people as to the closest exit. Office directories and room designations should also adhere to guidelines as well. If not, owners may be subject to a substantial fine.

The Need for Contrast

custom signsWhile many believe these regulations primarily help the blind, a large section of your possible client base might also have trouble reading—including those who may have neglected to wear their glasses or who suffer from cataracts, glaucoma, or color blindness. Custom signs should, therefore, be made with lettering that highly contrasts the background. Symbols used in replacement of words, such as those identifying the bathroom or a handicap-accessible area, also need to be distinct. The material used should not reflect light, as this can also make them hard to read.

Staying in Touch

Braille is not required for all signage; however, signage containing Braille must be on or near all doors that lead to areas with a long-term purpose. They are required to be at eye level—between 48 and 60 inches off the floor. Any overhead signs do not need Braille but must be at least 80 inches off the floor to avoid someone running into them.

 

Still unsure how to keep your building in line with ADA regulations? Turn to Hightech Signs. These experts will do a walk-through of your property, identifying areas that are lacking identification. They will then help create beautiful custom signs that will stand out to customers while satisfying those guidelines. Located in Texarkana, TX, for over 26 years, but serving Arkansas, Louisiana, and Oklahoma as well, they also handle installations, maintenance, and repairs. Visit their website to see some of the options they have available. Then call (903) 838-8999 with questions or to start your project today.

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