The opportunity to network with potential clients and partners can present itself when you least expect it. Whether you’re at a workshop or a community event, having business cards on hand can make it easy to pass along your contact details. However, to ensure you leave a long-lasting impression, it’s helpful to design your business card to stand out among the rest. Below are a few ways to accomplish this goal. 

3 Tips for a Memorable Business Card Design

1. Use a Thicker Material

Printing on regular card stock might save you a few dollars, but this material is also more likely to rip or crumble in a person’s wallet. Choosing a thicker material, such as card stock, plastic, or even metal, will leave a stronger impression on a client and be more resilient to wear and tear.

2. Try a Unique Shape

It can be difficult for a potential customer to pick your card out of a stack of business cards they’ve collected. If you want your card to stand out, consider a unique shape for the design. For instance, if you’re a wine distributor, the card can be an outline of a bottle. 

3. Consider the Color Scheme

Choose a vibrant color scheme that’s both eye-catching and aesthetically pleasing. One of the best practices is to match the card to your brand’s color scheme to help make a visual connection. You can also choose colors that invoke particular emotions. For instance, yellows and reds are often used in the food industry because they trigger hunger. 

When it’s time to print custom business cards, turn to the experts at Superior Printing Service in Hobbs, NM. This locally owned and operated business offers a variety of quality printing services to customers throughout southeast New Mexico and west Texas. From business cards and brochures to posters and flyers, you can count on their staff to utilize industry-leading digital printing techniques and equipment. Call (575) 393-3261 today to discuss your needs with a representative or visit the website for more information about their services.