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If you own a business in Alaska, you probably know that summer is a popular time for tourists to visit. If you want to make the most of that extra traffic for your business, you might consider creating custom merchandise that has your logo or tagline on it. Offering special souvenirs can have benefits for your business that go beyond that one-time purchase.

3 Benefits of Creating Custom Merchandise for Tourists

1. Helps Them Remember a Positive Experience

Those who choose to buy souvenirs from your business are probably already having an especially positive experience. Once they go back home, they’ll be reminded of that experience every time they see the item. If they choose to visit the area again, they’ll be more likely to return to your business as well.

2. Spreads the Word About Your Business

custom merchandiseCustom merchandise can also serve as a marketing tool. Say you own a restaurant and offer screen-printed shirts with your name on them. A happy customer will buy one and then wear it back in their hometown. One of their friends, who is planning on visiting Alaska the following summer, could ask about it and put your restaurant on their list of places to visit during their trip.

3. Brings in Some Extra Money

When customers purchase items from your business, it means extra money in your pocket. It might not be your main source of income, but why not offer items catered toward all of the extra visitors who come in during the summer months? It may even help you cover some improvements you want to make to your business but couldn’t afford under normal circumstances.

 

If you are interested in creating custom merchandise for your business, Stellar Designs, Inc. in Anchorage, AK, can help. The screen printing and custom embroidery company offers custom T-shirts, hats, and various promotional products for businesses, schools, and organizations throughout the state. The locally owned company has been in operation since 1981 and employs a team of talented professionals who can help you bring your exact design vision to life. Browse a selection of available products online, or call (907) 562-4248 to speak with a representative.

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