While the location is a crucial factor when planning to open any business, it is especially so for restaurants. Therefore, when conducting a property search, don’t just focus on the amenities or the look of the building, but also how it will help you reach your desired clientele. The guide below looks at some of the elements that can either make or break your operation. 

Property Search Tips for a Restaurant

1. Research Area Demographics

You should have determined a target demographic during the creation of your business plan. Therefore, whether you are attempting to reach the 20-somethings or families, those on a simple date night or celebrating a special occasion, make sure those kinds of people live or work nearby. 

2.  Consider Accessibility & Visibility

How many people drive by or walk by the space every day has a big impact on walk-in traffic. Your storefront and sign should serve as an effective advertising tactic, but it cannot do that if you’re in a deserted part of town or hidden behind other buildings. You also want the restaurant to be accessible. Is there parking nearby that your patrons can use? Is the area a highly walkable one that people living nearby would want to visit?

3. Look Into the Competition

When doing your property search, research all the restaurants within a one-mile radius of the space you’re considering. If there are other established restaurants similar to yours in the area, you’re likely to struggle to pull from their pool of diners. Look instead for an area where your restaurant will be one of a kind.

Save time on your property search by turning to the agents at NAI FMA Realty. Based out of Lincoln, NE, but serving all of central and south Nebraska, their team has over 80 years of combined experience in commercial real estate. Whether you are looking to buy or lease, they can help you find a location that fits your budget, demographic, and branding. Visit them online to begin searching for properties or call (402) 441-5800 with questions.