An elevator pitch is a way to market yourself and your business in less than a minute. If you want to take advantage of various networking opportunities to grow your company, you’ll need to know how to create and deliver your personal selling statement. For tips on perfecting your elevator pitch, follow this guide.

4 Tips for Creating a Perfect Elevator Pitch for Networking Opportunities

1. Set a Goal

Before you can create a pitch, you first need to know the purpose you hope to achieve with it. For instance, ask yourself if you need to craft a statement for a specific idea or service or if you wish to explain your job engagingly. By setting a clear goal, you will know what pertinent information to cover and what to leave out.

2. Get Their Attention

To make the most of your networking opportunities, you should get a person’s attention and keep it. To do so, begin your pitch with your strongest point about yourself. You may also consider leading your statement with an interesting fact or statistic that pertains to your topic.

3. Discuss Yourself

Once you have an attention-grabbing opener, it is time to delve into your organization and the role you play within it. Focus on your career goals or professional accomplishments without going into too much detail. You should also avoid using blanket statements that do not speak to your personal experiences. Highlighting your unique qualities such as years of experience, education, and area of expertise will help set you apart from others in your field and leave a more memorable impression.

4. Put It All Together

After you gather all of your details, put everything together. Edit the elevator pitch and read it out loud to ensure you have crafted a cohesive personal statement. Then, record yourself delivering the pitch. It should fall between 20 to 45 seconds long. If it exceeds that time, cut out unnecessary details and rephrase your sentences to be stronger.

For over 25 years, the Mebane Business Association has supported businesses throughout Mebane, NC, through community business resources. They focus on business development and provide networking opportunities to help entrepreneurs succeed while making a positive impact on the community. To learn more about this association and how to join, call (919) 304-3737 or visit them online today. You can also follow them on Facebook to interact with other members and receive news updates.