Custom T-shirts are one of the best ways to engage with customers and get your brand noticed. However, since there are endless design approaches to take, selecting colors may seem overwhelming at first. Here are a few design rules to guide you.
How to Select Colors for Custom T-Shirts
1. Don’t Go Wild
It can be tempting to choose a wide range of colors; however, multicolored schemes can quickly become unbalanced. Clashing colors will detract from your message and create confusion. Instead, start with your base color, such as red. Then choose a complementary shade like purple for your secondary color and a third like gray as an accent to keep the design uniform.
2. Use a Complementary Color to Grab Attention
Combining a base color and one complementary color will help your message pop. For example, a blue logo or message on a yellow shirt will stand out. Using only two colors is also easy to balance. When designing custom T-shirts, pick your brand’s most distinct colors and work from there.
3. Use Monochromatic Colors to Keep It Simple
Variations of the same color will make the shirt design basic and clean. Using various colors on the purple spectrum, for example, will allow you to create depth without making the design overwhelming. The simplicity of monochromatic custom T-shirts is better suited for general wear like sports jerseys rather than promotional wear.
If you’re ready to design custom T-shirts, turn to the professionals at Kenjo. Since 1987, they’ve provided stunning screen printing and shirt embroidery for clients throughout Honolulu, HI. They offer a number of different shirts ideal for both casual wear and business uniforms, which you can explore on their website. Their team will also work with you to ensure your design fulfills all your needs, so call (808) 841-8282 to schedule a consultation.