When networking, you want a quick and easy way to provide your contact info to others. Business cards are compact, affordable, and can be conveniently distributed to potential clients and associates. When designing your cards, be sure to keep the following points in mind to make the best impression.

Do:

Make sure cards are legible.

A distinct font certainly makes your cards stand out, but it can also make them hard to read, so choose your typeface wisely. Avoid abstract styles that use excessive filigrees or unnecessary shapes, or that obscure the silhouette of each letter. Look for one that’s neat, sleek, and attractive to ensure your card is easy on the eyes. 

Use the standard size.

Business cards should come in the standard rectangles of 3.5 inches by 2 inches. Deviating from this format means it will be harder for your cards to fit into most wallets. You don’t want to frustrate recipients or have them throw away your information, so keep it to these specifications. If you want to make your card stand out, try options like embossing, coloring, or quality cardstock instead. 

Don’t:

Leave out important information.

Your card should have your name, the name and address of your company, your phone number, your email, and your website. Leaving off this vital information defeats the purpose of having a card in the first place, as it will be far more difficult for a person to follow up with you. If you have room, include social media page handles. 

Crowd your design.

Try to keep your design simple. Adding border-to-border text, including many images or logos, and incorporating a panoply of conflicting design elements can look confusing. A sloppy, cramped layout will make the card hard to read and could put off the recipient from contacting you. Only use the front of the card, pick a maximum of two different fonts, and use blank space to your advantage.  

In Rochester, NY, Printing Plus has what it takes to help you make a dazzling business card. With more than 41 years of experience, this design team knows how to create a compelling and effective design sure to get you noticed. They use quality materials for all printing jobs, so rest assured you’ll receive a smooth and professional look. Call (585) 424-6740 to get started on your next printing project. Learn more about pricing your cards by visiting the website.