Wauwatosa, Wisconsin
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Wauwatosa, WI 53213
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How Real Estate Agents Can Determine Their Buyers' Needs April 18, 2019

Wauwatosa, Milwaukee
How Real Estate Agents Can Determine Their Buyers' Needs, Wauwatosa, Wisconsin

When preparing to work with a new buyer, you want to make sure that you understand all of their needs and expectations. With so many details to consider during the house hunt, clear communication will be key. As a real estate agent, consider asking some of the following questions to effectively determine what your client is looking for in a home. 

What Is Your Buyer Looking For? 5 Questions to Ask

1. What Are Your Non-Negotiables?

When helping your client search for their dream home, you want to know what they are willing to compromise on and which details are non-negotiable. For example, they may need at least four bedrooms and a two-car garage. By understanding these high-priority features, you can narrow their real estate options more precisely. 

2. What Is Your Budget?

real estateWhile every buyer will be in a different financial situation, each will have a budget. Start by asking them what their ideal budget is. This will give you a price to aim for when setting up showings. However, you should also know their max budget to allow more flexibility. Some buyers will be willing to push their budgets for newly renovated homes and a better location.

3. Are You Open to Different Types of Homes?

Some buyers will know exactly which style of home interests them. However, others may be open to multiple types of homes. These styles can include two- and single-story homes, apartments, and townhouses. If they aren’t sure about their preferences, consider setting up showings at multiple places. 

4. Where Is Your Ideal Location?

Location is a key factor in home buying. Even if your local clients know which neighborhood they prefer, you might still need to work with them to find places that fit their budget. Clients who are new to the area will need extra help, so make sure you know the ins and outs of every community.

5. Would You Prefer a Turn-Key Property of Fixer-Upper?

Turn-key properties are generally updated and ready for a family to move in right away. While these homes can cost more, they appeal to families who are ready to settle in immediately. Other families will prefer a fixer-upper. These pieces of real estate are priced lower but require some work. Talk to your clients about how much work they are willing to put into a home once they move in.


Interested in helping families find the home of their dreams? EXIT Realty Upper Midwest can transform your career, helping you set up a real estate franchise in your region. As the fastest growing firm in Iowa, this agency works with its employees to boost their careers and advance in the real estate industry. Whether you are looking for future leadership opportunities or are just getting started in real estate, this team can help you reach your career goals. To learn more about employment and franchising, visit them online. You can also call (651) 505-3570 to speak with a member of their team. 

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