As a small business owner, you might not have the budget for major advertising campaigns, such as TV commercials or full-page magazine ads. However, you can maximize your marketing budget by investing in various types of print advertising materials. Here are a few of the best printing services for small businesses and how to utilize them to grow your brand. 

3 Print Advertising Materials That Can Help Your Small Business

1. Postcards

Postcards are inexpensive and can draw attention to a promotion or marketing campaign. You can also design them with a coupon offer and call to action, so people are more likely to use them. Whether you use them as direct mailers or have someone hand them out at events, this will drive up customer engagement and promote brand awareness. 

2. Business Cards

Professionally printed business cards are an affordable and versatile marketing tool. You can carry them around to give to people you meet in any setting, such as coffeehouses or networking events. Adding your brand logo, social media URLs, and contact information to your cards will allow you to spread brand awareness and make it easy for potential customers to reach you.

3. Posters & Banners

Posters and banners are an effective method for driving foot traffic. For instance, if your store is located in a shopping center, using a banner can help establish your presence to passersby. Designing posters and banners with your logo and colors will also increase exposure. These materials are often used at networking events and trade shows to attract potential prospects. 

If you’re seeking commercial printing services in Anchorage, AK, turn to the team at America North Printers. For over 30 years, this locally owned and operated print shop has offered a variety of printing services, including business cards, brochures, invitations, and letterheads. With their state-of-the-art equipment and expertise, they can offer fast production and quality results for projects of all sizes. Call (907) 562-6416 to speak with one of their representatives about your needs or request a quote. You can also visit them online for more information about their products and printing services.