The internet has revolutionized the real estate industry, allowing you to reach buyers across the world in an instant. Effectively leveraging these online tools can help real estate agents attract more bids, close sales faster, and handle a higher volume of sales. Below are a few ways to maximize the impact of your online marketing.
3 Secrets for Successful Online Real Estate Listings
1. Take Professional Photos
Most home buyers start their house hunting online, and nothing grabs attention like high-quality photos. This is why many real estate agents maintain relationships with local photographers who will ensure that photos capture the essential features, create a sense of space, and entice buyers into exploring the property. With their professional equipment and expertise, your photographer can provide results no smartphone camera can match.
2. Clear Descriptions
A picture might be worth a thousand words, but your real estate listings should also include a thorough, clear description of the property, including features buyers might be looking for. If you’re not sure what to say, think about what elements you’d stress on a tour of the property and what questions your prospective buyers usually ask.
3. Neighborhood Features
Of course, house hunters want to know about the features of the property, but nearby attractions and amenities can be just as important. Including important information about the school district the house is in, the distance to local landmarks, and the walkability of the neighborhood will help buyers sort through their options.
As one of the fastest-growing real estate companies in the region, EXIT Realty Upper Midwest is dedicated to helping agents throughout Illinois, Iowa, Minnesota, Wisconsin, and the Dakotas reach their full potential. At EXIT, every real estate agent receives training from experienced leaders and an innovative compensation model that gives you the ability to earn almost unlimited income. Visit their website or call (651) 505-3570 for more on what makes EXIT the best place for real estate agents, and follow their Facebook for regular news and updates.