Even with a unique and useful product, you can’t succeed without an effective marketing plan. For best results, this should include both digital and traditional print advertising to keep your current customers informed and attract new ones. Here are a few examples of pieces to order from your local printing service.

3 Effective Printing Service Advertising Tools

1. Postcards

Postcards are invaluable tools that will help you promote everything from grand openings to holiday specials to special invite-only events. A well-designed, concise postcard can be extremely eye-catching to potential customers as they sort through their mail. If they’re visually appealing enough, the customer might even keep them as a memento. They’re also easy to leave in public places, such as cafes, libraries, or bulletin boards. They can be printed in short runs to keep the content fresh and exciting.

2. Brochures

A tried-and-true print advertising tool, brochures work well for businesses that need to share information about their services and offerings in one convenient place. Simple and effective pieces can be customized to meet your budget and design space needs. They come in large formats for easy-to-read applications, such as menus, or smaller, discreet pamphlets suitable for health services. They’re also extremely cost-effective, allowing you to have them printed in large quantities to pass to customers and clients at your place of business, marketing events, or conferences. 

3. Door Hangers

Emails can easily be filtered and deleted, but door hangers are nearly impossible for potential customers to miss. With printing on both sides, you have plenty of space to include essential details about your business and a motivational call to action. Door hangers are particularly effective for the real estate industry and as sales generation forms. 

Looking for a printing service to help with your advertising goals in 2019? Businesses in Rochester, NY, and the surrounding areas have turned to Printing Plus for their professional graphic design work and quality printing services since 1978. Whether you need stickers, vinyl banners, business cards, or signs for your business, they have the tools to bring your vision to reality. To learn more about how they’ll help your business grow, give them a call today at (585) 424-6740. Visit their website for more information on their current special offers.