Your event date is set, and now it’s time to devise an advertising strategy. An effective way to let people know about your event is with posters that grab and hold their attention, so they write down the date or find your business online. Ensure your event posters have the effect you want using these tips.

3 Tips for Designing the Perfect Event Poster

1. Consider Poster Locations

Consider where the posters will go in regards to readability and other design elements. Do you require oversized printing services for placement on large community directories or flyers for coffee shop bulletin boards? You should also be mindful of the color of the surface you’ll be adhering your advertising to. For example, if your poster is going on a red wall, don’t opt for red advertising materials. Instead, use a contrasting color like green for an effective, eye-catching pop.

2. Choose Your Colors

Your poster’s colors should resonate with the type of event and the emotions you want to evoke. For example, a bluegrass festival on the banks of a river could feature natural colors such as green, shades of brown and tan, and off white. These colors also create a calming, soothing effect synonymous with the festival’s laid-back vibe.

3. Pick a Font

Experiment with different fonts while keeping your event theme in mind. A garden party affair benefits from a beautiful cursive font, while a motorcycle rally calls for bold, block lettering. Make your information easy to digest by using one font for the attention-grabbing headline and another for event details. Ensure everyone can read your advertising by picking simpler fonts without a lot of flourishes since they’re easier to read at the distance.

If you’re looking for a printing service on Oahu, contact us at Professional Image in Honolulu, HI. For over 40 years, we’ve served the island with quality advertising materials including posters, banners, and business cards. Our team of professionals also handles graphic design work, and offers free delivery. Call us at (808) 721-2611 with questions or request a quote at www.proimagehawaii.com. Like us on Facebook for more tips and the latest company news.