Selling real estate in winter presents different challenges than the other seasons do, and if you know how to address them, it you’ll have a much higher chance of success. When potential buyers walk inside your home from the cold winter weather, they should walk into a cozy and inviting space. Use some popular winter staging strategies to create a space that will make people want to stay.

How to Stage Real Estate in Winter

1. Keep It Bright

Winter means shorter days and less light, and darkness may hide your home’s best features. Open up the blinds to let in as much natural light as possible. Supplement the natural light with strategically placed lamps around the house; turn on all the lights to see how it looks, and if there’s any shadowy areas, then place a lamp there to brighten it up.

2. Light Fireplaces

Nothing creates a cozy and romantic ambiance like a fire. If you have any fireplaces in your home, light them before all open houses and showings. In addition to making the space more inviting, this will show off one of the desirable features of the property.

3. Use Cozy Textures

Invest in some cozy additions to place around the house. Purchase some plush rugs for bathrooms, kitchens, and other rooms with hard flooring, and use some throw pillows to make couches and beds feel softer. Drape a few blankets over armchairs and beds to make the room feel even cozier.

4. Turn Up the Thermostat

A warm home will be more inviting for people to stay; after all, they’ll leave if they’re not comfortable and will assume that the home is just drafty. Don’t fall into the trap of setting it too high, either, as that might make the space feel stuffy. Set the thermostat to 70 degrees.

Real estate agent Mary Vann of Coldwell Banker Gundaker knows how to present a home any time of year for the best possible sale in Des Peres, MO, and throughout the greater St. Louis area. She knows the local real estate market well and will work with you to receive the highest possible value for your home. Visit the website to learn more about her promotional strategies, and call (314) 574-3030 to schedule a consultation.