If you own a restaurant, customized uniforms should be high on your list of planned improvements. Shirts decorated with embroidery or screen printing help create a unified look for your servers and other staff — and also give you more options for branded merchandise to sell to customers. Here are a few ways custom apparel can benefit your restaurant business. 

Why Should You Use Embroidery & Screen Printing?

Tell Staff at a Glance

When all your servers are wearing the same uniform, they can identify each other easily from across the room, even if they are new to your establishment. This makes it easier for staff to communicate and coordinate with each other, which means a smoother operation. Meanwhile, if your customers need help, they can easily tell who they should ask, which means they are more likely to be helped quickly and get a good impression of your customer service.

Promote Unity

By wearing the same clothes, your staff will be more likely to think of themselves as a team. This can help mediate conflict and get everyone focused on the same goals. Quality uniforms will also help improve morale by showing that your company values its employees — even more so if they are customized with each server’s name. Better morale leads directly to better work performance, so an investment in uniforms is an investment in your bottom line.

Spread Brand Awareness

As your employees show off your name, logo, and colors on their custom uniforms, you build brand awareness. Capitalize on this by making custom t-shirts, hats, and other gear with the same logos to sell to customers. More than likely, those who love your food will be eager to buy your merchandise and spread their love of your establishment to others. 

If you need embroidery or screen printing done for your restaurant or other business, choose The Monogram Company in La Crosse, WI. With 30 years of experience in the business, they are pleased to operate both in their local county and online. They offer an eye for detail and a full selection of quality products, embroidery, and printing to promote your business and its brand. To discuss your needs, call (800) 784-9647 or contact them online today.