Signs are critical for any business. They display important information such as your brand as well as details for any specials your company is offering. Finding the right location ensures that as many customers as possible see your business sign. Below are the top five spots that will give your signage maximum effect.

Where to Place Business Signs

1. Front of the Building

The most obvious location is the outside of your building, but its importance can’t be overstated. Whether it’s a storefront or an office, a perfectly sized, attractive sign will help customers find you without any trouble. Building signs also reinforce your logo and brand, making it easy to identify your company over others.

2. Windows

If your storefront has many windows, utilize the glass with additional signage. Include contact information or products along with your logo so clients connect you with those services. Especially for windows on the ground floor, an eye-level business sign makes it easy to communicate with passersby.

3. Cars

Car wraps are mobile advertising units that spread your brand around town. Because vehicles will be in motion, you want your car wrap to offer quick, legible designs that can be read as people see the automobile drive by. Include your logo and don’t overcrowd the layout. Select attractive fonts and appealing colors that match your brand.

4. Complimentary Business

If you own a restaurant, ask a local liquor store to carry a small sign for your business. For music or dance studios, speak with local daycare centers to find out if you can place your sign in their lobby to attract business to your location. In exchange, you can display their business information in your facility.

5. Special Events

Local community events like street fairs, trade shows, and fundraisers are a perfect place to hang your signage and meet new customers. Banners or smaller versions of your building’s sign fit perfectly at tables or on the walls of the event. Always check with coordinators before hanging anything.

When you need a new sign for your business, trust Burchette Sign Corporation. Located in Colfax, NC, and serving Winston-Salem, Greensboro, and Charlotte since 1960, these signage experts can help you design and install high-quality business signs, awnings, and car wraps. To learn more about their work, watch here. Call (336) 996-6501 or (336) 996-SIGN or visit their website for their gallery.