For some businesses, traditional advertising campaigns aren’t always the best way to get the word out. Instead, they rely on fleet graphics and commercial screen printing projects to provide a more tangible and memorable brand experience. But how does commercial screen printing work? Here’s a closer look at how this process functions and how it will benefit your company. 

A Guide to Commercial Screen Printing 

How the Process Works

Screen printing starts by taking a mesh screen and overlaying it with printed negatives or stencil cutouts of the desired pattern. The screen is coated in emulsion and then exposed to strong light to harden the screen, except in areas that have been covered by the pattern. The screen is then washed with water to rinse away non-hardened areas and create “gaps” through which ink passes to apply the pattern.

Only one screen is used per color. For multicolored applications, the screens are carefully aligned and undergo a series of test prints to ensure the right look is achieved. Once properly aligned, prints are performed one color at a time.

Applications & Benefits

Commercial screen printing is most commonly used to make t-shirts, but this is far from the only application. Screen printing can be used for tote bags, mouse pads, signs, labels, banners, stickers, or balloons. Some high-tech facilities even perform miniature screen printing for circuit boards. 

These products serve as a tangible reminder of your logo and brand. They’re perfect for giveaways at special events or employee gifts to create a lasting reminder of your company, serving as a unique form of evergreen advertising.

Whether you need help generating quality graphic design ideas or placing a large commercial screen printing order, depend on DTM Signs and Truck Wraps in Brooklyn, NY to get the job done. With speedy delivery and an award-winning design sense, this Better Business Bureau® accredited company will ensure you get the results you need. To learn more about how they’ll help you, visit them online or call (347) 312-5488. Financing is now available.