If you’ve ever ordered business cards or hired professional printing services, you’ve likely noticed the options for choosing uncoated or coated paper stock. Depending on what you’re creating, it can take the result to the next level or put you over budget. Each option has its purpose and advantages, and it’s important to recognize when you should choose one over the other to ensure the best final product.

Coated

During manufacturing, coated paper is dipped in a solution to create a matte, glossy, or silk finish on it. Once dried, these coatings prevent ink from sinking too far into the paper, leading to a smooth, vibrant finish that pops. It’s also more durable, which is why many people choose coated stock for their business cards or high-end advertising materials. Coated paper products are considered much more professional, though come at a higher price because of the manufacturing costs. If you’re creating something that needs to last, is highly customizable, and will make a stunning first impression, coated paper is the best course of action.

Uncoated

Uncoated paper is paper in its original manufactured state. It’s more porous, so it will absorb ink more readily and reduce color. It comes in a variety of thicknesses; the thicker the uncoated paper, the more likely images will appear fuzzy since more ink is absorbed. This is why uncoated paper is best used when printing black and white images and text, especially in large quantities since it’s affordable. Compared with coated paper, it’s less durable, which is why it’s not wise to use uncoated paper for business cards or other print materials that need to hold up against wear and tear from being handled regularly.

For over 30 years, American North Printers has proudly provided comprehensive printing services to residents of Anchorage, AK. Whether you’re making business cards, brochures, or larger banners, they offer a variety of products to ensure the best results. Visit them online for a full breakdown of their services, and call (907) 562-6416 today to speak with a representative about your upcoming project.