Keeping up with cutthroat market competition warrants employing strategies that help you stand apart from the rest. One way to make your business more recognizable is to invest in a creative and unique business card design. There are a number of ways to lend a distinct touch to your visiting card and establish your identity as a formidable force in the market.

How to Add a Unique Touch to Your Business Card

1. Opt for a Different Shape

The cookie-cutter rectangular design makes it difficult to distinguish one card from the other. A good way to make yours stand out is to step away from the usual dimensions and experiment with a new shape altogether. Go for internal die-cut designs to create a truly artistic layout. If you want to stick with a more conservative look, consider a square card with rounded edges.

2. Experiment With Color

In a sea of white cards with black typeface, a simple play on color can help make yours more distinguishable. You can take a cue from your company’s logo to determine the paper and print color that will help your business card stand out. Use a layout that presents these colors in an aesthetic manner and makes your card instantly recognizable.

3. Invest in Quality Paper

Getting substandard paper may result in a higher number of cards, but it also affects the final product. High-quality paper is key to attaining the creative and sophisticated touch you want your cards to possess. Handing them out to your clients and networking associates will set a good first impression and highlight your keen attention to detail.

4. Have Them Printed by a Trusted Print Shop

Even the best paper option is useless if it’s not complemented by high-quality printing services. Turn to a local print shop with a selection of some of the finest printing machines on the market. Their ability to offer the finest products and prints is what you need to give your cards a novel look.

Your business cards serve as your identity and introduction among your peers and customer base. With the team at America North Printers at your service, you can count on receiving high-quality print results with a fast turnaround time. This print shop furnishes clients throughout Anchorage, AK, and the surrounding areas with the most sophisticated banner, booklet, and envelope printing solutions. For more information about the printing services they have to offer, call (907) 562-6416 or visit their website.