Putting your company’s logo on merchandise or employee uniforms is a fantastic way to advertise your business, and placing an eye-catching design on T-shirts for athletes or a social group can unify the team. Custom embroidery and screen printing are two popular techniques used to personalize apparel. To determine which is best for your needs, here is a guide to the differences between the two. 

Embroidery Involves Stitching Into Fabric

Embroidered logos and designs are recognized for their raised appearance on fabric. Multiple threads are stitched directly into the material simultaneously to create the effect. Patterns are uploaded to computers on embroidery machines to expedite the process. Because various thread colors can be used in the machine, technicians often offer flat rates for custom embroidery services. Crisp custom embroidery often makes items look more polished, which is why the method is often used for more professional apparel, such as corporate shirts and outerwear. 

Inks Are Applied to Fabric During Screen Printing

To create screen prints, ink is pushed through mesh screens to transfer designs onto fabric. Similar to custom embroidery, the entire process can be completed by uploading patterns onto computer-operated machines. A new screen has to be used for each color applied, which is why rates depend on the complexity of the project. Ink is lighter than embroidery thread, which is why screen printing is often used to customize cotton shirts and other lightweight items. The ink won’t pull at the material, which helps items last longer.

If you need custom embroidery or screen printing, the professionals at Bitterroot Screen Printers are available to cater to your needs. The company is known throughout Montana’s Flathead County for creating promotional items, personalized T-shirts, and additional apparel to clients’ exact specifications. To schedule a consultation in Kalispell or the neighboring communities, call (406) 752-1386. A representative is happy to discuss different methods they can use for your project. Visit the screen print and embroidery shop’s website to see finished work.