In many industries building collaborative relationships with colleagues, finding your niche market, and direct selling is easy when you host a trade show. Pulling off an event that big can seem like a daunting task, but when you make a plan, you’ll be able to get everything done in plenty of time. Below, Makoy Center, a popular trade show venue located in Hilliard, OH, shares the five main steps of preparing for a trade show.

5 Steps for Planning an Event at a Trade Show Venue

1. Give Yourself Plenty of Time

Depending on the size of your event, you’ll need anywhere from several months to a year to plan. Give yourself as much time as possible so you can get all the preparation done before you go into crunch time. Start identifying the objectives of your trade show at least six months before the event date. 

2. Find an Accommodating Venue

You’ll need to reserve your trade show venue early on in the process so you can plan for extra amenities. If you need audiovisual equipment, wireless internet, or tables, chairs, and linens, you can find an event space that includes these things in their package.

3. Solicit Vendors & Sponsors

Every successful trade show needs plenty of vendors to draw a crowd, and having a few great sponsors will help make it an event that everyone will enjoy. Start recruiting as early as possible so you can easily fill up all your booths and fund the event.

4. Spread the Word

Aside from vendors and sponsors, you’ll also need to inform other industry people. Through personal invitations or PR releases, let them know the details of your event so interested companies can plan to send a representative. 

5. Arrange Catering & Entertainment

No event is complete without refreshments and entertainment, so see what kind of catering facilities your trade show venue includes. You might consider inviting popular local food trucks or other catering vendors so visitors can enjoy the whole event without having to pack a picnic.

At Makoy Center, you’ll find a trade show venue that comes with all the amenities you need and more. They work with your needs to create a stellar event, and have several parking lots with plenty of spaces for vendors and attendees alike. Call them today at (614) 777-1211 or visit their website to find out how to reserve the space for your event.