Every candidate for political office knows that if voters don’t know about them, there’s no chance of winning an election. But when they invest in effective political yards signage, they have a better chance of getting their name out there. Below, Honolulu Sign Company Limited, a company that makes yard and real estate signs in Honolulu, HI, shares some qualities of effective yard signs.

4 Characteristics of Successful Political Yard Signs According to a Real Estate Signs Company

1. The Simpler, the Better

Most people see yard signs only briefly when they’re driving by in a car. So whatever design you go with, it needs to be something bold and simple. Your audience has to be able to read the sign in the blink of an eye and a simple message will make it easier to remember. Some candidates have gone for a design so minimal it only includes their name and website, but using a short slogan is great too. Whatever you do, steer clear of a lot of visual activity on your campaign yard signs.

2. Select Bold Colors

Color psychology is a big part of effective campaign signage too. You’ll want to use colors that are appealing to the public without being overwhelming. While colors like orange and red can be associated with construction or traffic signs, these colors can be used minimally as an accent color. A deep presidential blue, however, can evoke confidence in the candidate, and green can be great for a campaign that’s built on solving environmental issues.

3. Get Your Signs Up ASAP

Time is votes when it comes to political campaigns, so once your settled on your campaign yard sign design, make sure you get those signs made and on the street as quickly as regulations allow. As you’re marketing your candidate, use those bold signs to build recognition and interest in them and their mission.

At Honolulu Sign Company Limited, you can get political yard signs, custom decals, real estate signs, and more. For almost 80 years, they’ve created all kinds of signage and promotional items, like decals, bumper stickers, and posters. Their detail-oriented staff work directly with clients to make sure they create the products that you need. For more information about their campaign, traffic, real estate signs, and more, call them today at (808) 847-4047 or visit their website.