If you require a new sign for your business, you want to ensure the result is bold, attractive, and displaying the necessary information. Before finalizing a sign design, there are a few considerations to mull over so you are getting the right sign for your facility. Here are five to remember.

What to Think About for Sign Design

1. Good Contrast

Contrast is important in sign design. Monochromatic signs do not stand out like ones with contrasting colors that match well and complement each other. Light against dark catches the eye and also makes reading easier. In addition, think about the background where the sign will be hung. You don’t want your new sign blending in with the wall behind it or creating an unappealing color combination.

2. Appealing Colors

Select a color scheme that is attractive and works well with your logo or company brand. Ensure that any text is bold and easily read, and that valuable information stands out against background hues. Colors also evoke certain feelings and should match the intensity of your message. Red, for example, typically means urgency while blue signifies serenity.

3. Fonts & Wording

Choose a font size that is large enough for people to read at various distances. Your sign design won’t work if your customers can’t see what you are displaying. Also, pick a font that is not too ornate and difficult to read. When choosing text, the most vital information should be the largest, so your intent is immediately digested. Don’t overcrowd the sign with too much copy; keep it simple and direct.

4. Material

There are many materials available that will make an impact on your sign design. If it is going to be used for a short time period, consider easy-to-remove banners or window clings. For permanent signs, vinyl and metal are popular. Think about lighting or animation as well. LED signs offer the option for movement, or you can choose illuminated signs in box form or channel lettering.

5. Optimal Visibility

A perfect location where as many people as possible will see it will make your sign design successful. Ensure your final product works for the area you select. Check dimensions so that everything fits well with the available space. Too small and your signage gets lost, and too big will overwhelm the area, making it look cramped.

Located in Burlington, KY, for more than 30 years, Quality Signs & Service CO., Inc. is the sign service and repair company to call when you need top-notch sign design. From commercial signs to LED signs that display animated messages, the company prides itself on being a small business that can help you with every aspect of your sign design requirements. Call (859) 525-9966 or visit them online for more information.