Illuminating your shop’s floor space is critical to the customer’s experience. Without appropriate lighting, your clients may have a tough time appreciating your merchandise and even communicating with staff. According to the licensed electricians at Shaffer Electric in Sacramento, CA, the key is to select commercial electric products that properly brighten your space. They’re here to share their tips for selecting the right products.

Selecting the Right Lighting for Your Shop Floor

1. Create General Ambiance

The first step is to select the primary source of lighting for your retail floor space. It should be bright enough to illuminate the area without being too harsh or causing a glare. One of the most commonly used commercial electric devices is the fluorescent bulb, known for its longevity. An even more energy-efficient option is the compact fluorescent light (CFL). For businesses that don't have a restrictive budget for the project, a light-emitting diode (LED) bulb is a highly reliable choice that is designed to last longer than other sources.

2. Assign Specific Lighting

Retailers require more than just basic lights. Commercial electric plans assign task lights to perform certain duties, such as brighten an entryway, put the spotlight on dressing rooms, or make the customer service area more noticeable. Halogen bulbs are often used because they produce brilliant lighting that is ideal for those very specific purposes. For a more efficient option, some business owners may elect to use LED lights for truer, less intense illumination.

3. Accent & Decorate

Other lights are used less for functionality and more for décor. Design lighting, for example, may range from elegant wall sconces in an old-world boutique to lavish chandeliers over an upscale dressing room space. Accent lights provide a bit more usefulness, as they can call attention to a smaller space, such as a shelf with new products, a display case, or a piece of artwork. Focus on the type of light that each bulb produces when selecting these lights—they can go a long way in helping set a mood, entice a customer, and sell a product.

The commercial electric specialists at Shaffer Electric will bring your shop’s floor to life using only the most suitable lighting products for your space. Whether you’re opening a new location or need to equip your existing facility with fresh electrical wiring, you can count on these licensed electricians to bring your vision of a brighter, more appealing retail space to life. Visit the company’s website to learn more about these and other services, including panel upgrades, electrical repairs, and design lighting. You can also call them at (916) 806-7555.