New London, Connecticut
458 Williams St
New London, CT 06320-5860
(860) 442-8424

3 Ways a Professional Printing Company Benefits Your Business February 7, 2018

New London, New London
3 Ways a Professional Printing Company Benefits Your Business, New London, Connecticut

There are many ways to promote your business, from social media campaigns to wide-reaching advertisements. No matter what your purpose, though, it’s important to work with a printing company that can help boost your visibility in other ways. There’s more to a printing service than meets the eye, and you may even be surprised by just how much one can benefit your business.

How a Professional Printing Company Benefits Your Business

1. Promote the Brand

printing companyPeople may know your business name and recognize your product, but it helps to build your reputation in the community by promoting yourself as a brand. One easy way to do this is to develop a portfolio of print products that you can use as marketing collateral. Printing companies can create business cards for your employees, brochures for your products, and flyers for special events. A recognizable logo sets you apart from the competition, and using print materials is a simple way to share that artwork.

2. Attract New Customers

You can’t draw in new clientele unless you spread the word about your brand and products. Printing companies can improve your visibility with colorful posters or outdoor signs that catch the attention of those passing by. Even existing customers will take note of these signs and remember to come to you should they need your services again.

3. Advertise Current Specials

A sale or seasonal promotion is always an exciting opportunity for a business to boost its sales and increase its visibility—but that’s only possible if people are aware of what’s going on. You can take advantage of digital printing services to push your event, either by tying in a coupon or offering an incentive via direct mail that draws people in for a specific reason.


At Copy Cats in New London, CT, your business matters. That’s why this experienced team focuses on providing high-quality printing services that benefit your bottom line. Whether you need a new set of business cards, a package of flyers, or are interested in sign services, you can rely on them to deliver. Visit the printing company’s website for more information, or call (860) 442-8424.

Other Announcements, Events and Deals from Copy Cats Inc.
3 Benefits of Using a Large Format Printer, New London, Connecticut
If you’ve seen a highway billboard or foldable map, you’re likely familiar with large format printing. This printing service enables digital files to be printed on a larger more
Your Printing-Company-Approved Guide to Advertising Your New Business, New London, Connecticut
So you’ve started your own business. Congratulations! The beginning of any corporate endeavor is a combination of hard work and an excited buzz surrounding your brand. As is more
3 Reasons to Use Direct Mail Marketing With Your Clients, New London, Connecticut
There are many ways to connect with your clients, but with the massive influx of media and content they receive every day, it’s easy for your content to get lost in the mix. more
The Differences Between Screen & Digital Printing, New London, Connecticut
Businesses and organizations rely on custom print services for everything from mailers and brochures to promotional items. These products can be produced through either screen more