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Calabash Animation Blends Live Action & 3D Animations For Flutterbye April 9, 2015

Near North Side, Chicago
Calabash Animation Blends Live Action & 3D Animations For Flutterbye, Chicago, Illinois

The makers of Flutterbye, the unique fairy-themed toy aimed at girls under 11, recently re-teamed with Calabash Animation to develop an advertorial spot that truly captures the magic of their brand. Tasked with producing a beautifully animated 30-second spot, the creative professionals at the award-winning Calabash animation studio rose to the occasion to create the kind of high-quality work they’re most known for.

Keeping their young audience in mind, the creative animators at Calabash Animation set out to develop digital effects that both inspired a sense of awe and achieved a look that transcended time and space. Using a live-action sequence as the foundation for their work on this project, the passionate animators at Calabash infused this fairy-themed commercial with expertly crafted 3D animations that truly bring this toy to life. With vibrant colors and visual effects, the professionals at Calabash were able to make the blend of animation and live-action sequences look seamless. 

By adding their artistic touch to this kids-focused commercial, Calabash conveyed the whimsical wonder of the Flutterbye brand while giving viewers a small taste of the toy’s magic and excitement. Viewers of this spot will have no doubt about the broad appeal of Flutterbye and the creative talents of the Calabash team.

With two decades of animation experience, Calabash Animation is the company to go to for all your animation and visual effects needs. To inquire about animation services, or to learn more about digital effects and flash animation, give Calabash Animation a call at (312) 243-3433, or visit them online to view their impressive portfolio.

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