Whether you have recently started a new business or are looking to expand your client reach, advertising is essential. Clever marketing strategies allow companies to draw in new clients and inform existing customers of sales and promotions. If you’re looking for an innovative way to promote your business, invest in car wraps. These vinyl auto coverings use custom designs, logos, and images to transform company vehicles into marketing tools. Here are just some of the benefits of this form of advertising.

4 Reasons to Advertise With Car Wraps

1. Make an Impact

Consider how many vehicles drive past you each day on the highway or street, as well as how few you actually remember. The truth is, most vehicles—including your company car—aren’t memorable, unless there’s something striking about their design. Choosing a bright, colorful car wrap printed with your company name or logo is an excellent way to capture the attention of passersby. The design will pique their curiosity and make them remember your business.

2. Expand Your Reach

Advertising in a local newspaper limits the reach of your business to your local community. A vehicle wrap can expand that reach to neighboring towns, cities, and states. By driving your wrapped company car or van on highways, during deliveries, and through different neighborhoods, you can attract new customers. This will grow your client base and raise awareness of your services.

3. Save Money

To keep print, radio, and television campaigns in circulation, you must routinely pay the media companies that run them. Over time, a substantial amount of your revenue will go toward advertising. Car wraps cut back on this form of spending because they are a one-time cost. Once the wrap is paid for, you can continue using it until you choose to change the design.

4. Protect Your Vehicle

Purchasing or leasing a company vehicle is a significant investment, so it’s important to preserve it. The vinyl covering used in car wraps serves as an additional form of protection for your company car’s paint coat, safeguarding it from stains, scratches, and small dings. Once you choose to sell or return your vehicle, the wrap can be removed, revealing an unscathed auto body.

If you are interested in car wraps, contact Burchette Sign Corporation today. Located in Colfax, NC, this custom sign company specializes in vehicle advertisements, neon signs, and custom banners. To get a quote, call (336) 996-6501 or visit their website to learn more. To view samples of their work, check out this promotional video.