As a dental office, you need to stay competitive. To reach as many prospective patients as possible, dental practice management needs to consider marketing. To get you started, Level 5 Dental Consulting in Cabot, AK, has shared some tips that managers should know.
Top 4 Dental Practice Management Marketing Tips
- Personalize Your Business Card: Having a business card is a great way to easily share information about your practice and its services. Carry around a pen and make a note on every card you pass out to make it more personal. Whether you jot a simple note, such as “Great to meet you Robert!” or include a specific reminder of your meeting, this technique is a way to ensure your card doesn’t get tossed.
- List a Call to Action: Your website should inspire potential patients to pick up the phone and make an appointment. Your dental practice’s website should include a call to action that inspires visitors to give you a call to learn more about your services. Make sure that your contact information is highly accessible on each page. Your answering service should also be as informative as possible.
- Encourage Patients to Leave Reviews: Dental practice management often relies on word of mouth to reach new patients. If you know that a patient has had a satisfactory experience, encourage them to leave a positive review on your Facebook page. This is often the most popular spot that prospective patients will look to learn more about your dental practice.
- Offer Dental Advice: The best way to convince people that you’re a trusted advocate in their dental health is to speak out on health issues. Whether it’s through a website blog or via a weekly newspaper column, find a way to offer dental advice to your area. This will keep you in the forefront of customers’ minds when they’re looking for a knowledgeable oral health expert.
Dental practice management that is looking for marketing solutions relies on Level 5 Dental Consulting. Founder Melissa Meredith offers invaluable management consultation for professionals in the dental industry. Whether you’re looking for dental office coaching, assistance with dental billing or training for your staff, look no further than Level 5 Dental Consulting. Head online to learn more about their services, or call (501) 483-3939 to speak with a member of their team about your marketing needs.