If you have recently started a company or are interested in expanding your business, you may be looking into different marketing strategies. One such strategy is to host promotional events and giveaways for new and existing customers. During these events—which can be held in-store or online—you can provide discounts on merchandise and hand out free promotional products.
Popular promotional goods of the past have included frisbees, T-shirts, and drinkware, but drawstring backpacks are the most up-and-coming goodie for brand awareness. Here’s how they can boost your bottom line and draw in more customers.
3 Reasons to Make Drawstring Backpacks Your Next Promotional Product
1. They’re Practical
The best thing about drawstring backpacks is their convenience. The simple design makes these items waterproof, lightweight, and easy to carry. They can be used for school, the beach, the gym, or as an all-purpose bag. Your clients will be lining up to receive one of these promotional packs and think of your brand every time they use it.
2. Can Include Logos
The open design of a drawstring backpack provides the perfect canvas for your brand’s logo. Make it as large or small as you would like, or use the space to create an elaborate design. Your clients will become walking billboards, displaying your company’s logo wherever they wander and attracting future customers.
3. Can Hold Other Promotional Items
If you are hosting a large promotional event, a drawstring backpack can serve a dual purpose. In addition to being one of the promotional products in your giveaway, it can also hold other products. Use these backpacks as gift bags and fill them with t-shirts, pens, magnets, and other promotional goods.
To design drawstring backpacks or other promotional products for your business, check out SunShine Custom Promotions. Based out of Anchorage, AK, this company specializes in strengthening brands. To view their full range of customizable products, visit their website, or call (907) 562-4936 to place an order today.