If you’re new to the real estate business, it can be intimidating to work in an area saturated with agents. However, you can set yourself apart and achieve a successful career. EXIT Realty Upper Midwest, with offices in Minnesota, Wisconsin, Iowa, North Dakota, and South Dakota, provides industry-leading training and tools to help new and experienced franchise owners succeed in the real estate business. They share ways to differentiate yourself from others in the industry.

3 Tips for Standing out in the Real Estate Business

Use Strategic Marketing Tactics

Instead of relying solely on your franchise website and business cards to promote your real estate career, use additional marketing methods. Create social media accounts for yourself and write blog posts offering tips and directing clients to your office. Get involved in the community through organizations like the chamber of commerce or by volunteering at charitable events and sponsoring local programs.

Choose a Specialty

Selecting a niche within the real estate business can help you gain expertise that leads to more clients. This specialty could be anything from a specific neighborhood to a particular type of property, such as multifamily dwellings or vacation homes. You also could focus on helping people relocating from other parts of the country for job purposes by building relationships with corporate partners.

Exceed Expectations

As a new agent, it’s important to go above and beyond for your clients. This includes getting to know them on a personal level, being available at all times, and returning phone calls and emails right away. Developing a good rapport with clients will help you achieve referrals, and your business soon will expand through word of mouth.

If you’re looking to break into the real estate business, EXIT Realty Upper Midwest can help you attain your career goals. Visit their website to learn more about their franchise territories and real estate investment opportunities. Like them on Facebook and follow them on Twitter for more insight from their real estate entrepreneurs.