Your business cards are often the first marketing materials your potential customers receive, so it’s important that they reflect well upon you. That's why America North Printers in Anchorage, AK, recommends you choose to print business cards using an offset press instead of a digital printer. Below, they explain what an offset press is and how it provides a better product.

What Is an Offset Press?

An offset press, instead of printing directly to a page, "offsets" the image to a rubber-coated cylinder. The cylinder receives a negative image, which it then transfers to a page in the proper orientation. For most purposes, offset presses are fed individual sheets, although, for extremely high-volume applications like printing publications, the press is fed by a roll of paper, which is trimmed to size after printing.

Why Print Business Cards on an Offset Press?

Offset printing produces a top-quality result that a digital printer can’t match. With offset, you are not limited to paper that is digital compatible; you can print on almost any paper of your choice. The edges of the image are cleaner, and it produces clearer, crisper details. It’s also extremely affordable to print business cards on an offset press if you purchase a larger quantity. If you need only a handful of cards, digital printing might be your best bet.

America North Printers, the most experienced and reliable print shop in Anchorage can help you choose the right paper stock and method for all of your business card needs. For more than three decades, this locally owned and operated business has been providing the highest quality business printing services to help customers avoid mistakes and make a great first impression. Visit them online to place an order, or call (907) 562-6416 to discuss your needs with a helpful sales professional.